KELTNER: I started to see embarrassment everywhere. IDEAS: What has the study of embarrassment taught you about the power of social norms? find that when observers see people get embarrassed, they think that person is a better person to cooperate with. And what we’re finding . . . is that, first of all, people who get really embarrassed and show a very clear signal, they’re more generous in economic games. And I’m sorry for it.” . . . The more recent work we’re interested in is, do you even go a step further? Do you say that this guy, if he shows embarrassment behavior, is . . . prosocial and cooperative and considerate? KELTNER: There were a lot of studies showing that - and this fits with an evolutionary analysis of embarrassment display - what embarrassment does is fast, involuntary signal that says, “Hey, I’ve realized that I’ve made a mistake here. IDEAS: What was new in the results of your recent study? A third is what we just found recently: People give you resources. There’s an old study, we like people who do mishaps. Second is, if you’re dating, people will like you more. I have just given a talk with my zipper down, or I’ve just called this guy by the wrong name, or I farted in my yoga class.” . . . But it turns out, there are all these really surprising benefits to showing embarrassment. KELTNER: At the moment of embarrassment we think, “This is the worst moment of life. IDEAS: You’ve shown that embarrassment should not necessarily be avoided it should be embraced. I won’t collapse if I get embarrassed, or pass out and die.” And it gives you this peace.
You’re like, “Oh, now I’m displaying, and I know what it is, and it’ll run its course. It creates this odd mindfulness about emotion. KELTNER: I think I’ve spent more time coding facial expressions than any human being. IDEAS: Have you learned to become less embarrassed? I was always the smallest kid in my grade and I was kind of perpetually blushing and mortified, and I just wanted to know what the heck that was. And then the more personal answer is, I was a really embarrassable kid. KELTNER: I noticed something accidental, which is about half the people after they’re startled showed this pattern of behavior that looked really embarrassed . . . gaze aversion, compressed smile, they bared their neck, they moved their head, they touched their face . . . .I was like, “Oh my god, that’s wide open territory.” And that’s where you want to be as a young scientist. IDEAS: Why have you spent so many years studying embarrassment? Ready to give it a go? Check out my edit below.Keltner spoke to Ideas by phone from Berkeley.
#EMBRACE BLUSH TRIAL#
A creamy plum blush will add a more highly pigmented pop of colour, while a powder blush is the softest way to trial this hue, use a soft brush to sweep a little onto the apples of the cheeks for just a hint of warmth, or even try sweeping it around the temples for a natural flushed look. If you want to avoid bold plum eyes or statement block lip colour but you still want to dip your toe into the trend, opt for an autumnal cheek colour. A high-gloss lip is one of the chicest ways to tap into the plum makeup trend, especially for the festive season: try teaming your statement lip with a touch of gold shimmer on your lids for a timeless glamour. If you’re opting for a solid plum lip, always start with a lip liner to prevent the colour bleeding into your skin, and carry the lipstick with you for top ups on the go.
#EMBRACE BLUSH SKIN#
A rich plum lip looks extra gorgeous on darker skin tones, while a hint of plum shadow is a softer take on the smokey eye for light skin tones this party season. Plum makeup might sound like a statement choice, but it’s a really wearable option for every skin tone. What’s more, the seasonal hue is bang on trend, having featured in the Versace, Alaia and Vaquera AW22 shows to name but a few. Rich, warm hues are always a winner for this time of year, and when it comes to autumn favourites, you can’t beat plum. Image Credit Jem Mitchell for Vogue China
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